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Barrels of barnyard

Post by News Tribune Staff on April 24, 2006 at 9:21 am | No Comments »
April 24, 2006 9:21 am

For those of us who just don’t get wine-tasting terms like "barnyard," this might clear things up:


A critter label is any label that features an animal, from a hippo to a frog to a penguin. According to ACNielsen, the market-research company, 438 viable table-wine brands have been introduced in the past three years, and 18 percent — nearly one in five — feature an animal on the label. “Combined with existing critter labels,” the firm said in a summation of its research on this matter, “sales of critter-branded wine have reached more than $600 million.”


That’s from a New York Times Magazine story about how wine-makers are using animals to help sell their bottles.


A quick Google turned up these critterific Washington wine labels:


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