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New Year’s, 1984? (UPDATED)

Post by News Tribune Staff on Dec. 30, 2008 at 1:44 pm with No Comments »
December 30, 2008 1:44 pm

Sometimes dealing with corporations can make you feel like you’ve fallen down some Orwellian rabbit hole.

In reporting on a six-month follow up on the state’s cell phone ban, my editor asked me to see if Bluetooth headsets were still selling like hotcakes — the largest manufacturer reported a three-fold increase in sales of car kits after cell phone bans went into effect for motorists in California and Washington in July.

So, I surfed over to the company’s Web site at parrotsafedriving.com and found this:

Contact Us: Marketing & Communications Office – (248) 354-5400 or Email: kelly.zachos@parrot.com

I was having a hard time navigating the computerized phone interface, so I sent an e-mail:

Subject: Media request

The washington hands-free law is now 6 months old. I know parrot saw a

surge right after the law went into effect. I’m trying to check in on how things are looking 6-months in.

Here’s the full response I got:

Thank you!

Kelly Zachos

Events & New Media Coordinator

Marketing & Communications NA

Mobile: (248) 495-9119




Detroit Address:

28446 Franklin Road

Southfield, MI 48034

DID: (248) 663-1960

Main: (248) 354-5400 x211

Fx: (248) 354-5401



Thank you???

I sent a follow up e-mail asking if that was intended to be a “no comment.” I haven’t received a reply.

Later I found a different number for media relations. The woman I contacted is on vacation….

I’m not giving up. I just wanted to take the opportunity to reveal how sometimes even a tiny detail in a story can take a lot more legwork than one might expect.

UPDATE: When I got in this morning I had an e-mail from Mike Hedge, Parrot’s Vice President of Marketing & Corp. Communications, letting me know that the increases they saw was largely undermined by the spike in gas prices and general economic downturn.

(Photo: cameronparkins.)

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