Re: “We have a responsibility to endorse” (Karen Peterson column, 10-14).
I recognize that there is a longstanding precedent of newspapers endorsing political candidates. Peterson makes a case that because newspaper folk have better access to the politicians and more local savvy, their opinions are worth hearing.
I don’t doubt that those in the news business can make a strong, articulate case for a candidate, and do indeed have opinions worth hearing. That doesn’t mean, however, that sharing those opinions via endorsements is a good thing. No matter how well-researched, endorsements are a strong reminder of precisely why there is a growing distrust of the media: There’s too much opinion in our news outlets.
Politicians aren’t the only ones people mistrust these days. How can I trust the objectivity of a paper that endorses candidates? What I crave as a consumer is trustworthy, fact-based reporting that skips the opinion and bias.
Opinions, even great ones, are not rare. They’re everywhere. What are rare are reliable facts and objective perspectives. I would much rather see the editors at The News Tribune spend their valuable time and expertise assembling an exceptional voting guide filled with facts.
Moving away from endorsements sends a message that could go a long way in regaining the eroding trust of the public in media.