Letters to the Editor

Your views in 200 words or less

TACOMA: Ban all digital billboards

Letter by Susan Cruise, Tacoma on June 20, 2011 at 10:30 am | 2 Comments »
June 20, 2011 2:30 pm

Tacoma is poised at a crossroads in its renaissance and economic development. Will Tacoma soar with its unique vistas of Mount Rainier and charming, sometimes quirky historic architecture? Or will Tacoma be marred with urban blight from digital billboards?

The decision that the City Council will be making to ban or allow digital billboards will affect Tacoma for years. If Clear Channel Outdoors, a nonlocal sign company, has its way digital billboards will denigrate Tacoma’s beauty and reverse its economic progress.

I urge the mayor and the City Council to listen to the people who elected them. Digital billboards are not “aesthetically pleasing” as Mayor Marilyn Strickland says.

While I gather signatures on a petition to oppose digital billboards, people routinely tell me that digital billboards create visual blight and cause distraction when driving. Strickland and the City Council need to ban digital billboards in their entirety, show backbone and enforce Tacoma’s 1997 ordinance that requires removal of 193 nonconforming billboards.


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