I read with amusement that Boeing is looking outside to help with its sagging corporate culture (TNT, 8-26). Is anyone aware of the elephant sitting in the room eating all of the food? Or is outsourcing this task one more outlet for the blame game?
Any other company would have cleaned house, starting at the top, after so many mistakes with the 787. From miscommunication with overseas suppliers (metric or inches?) to poor wing design, Boeing hasn’t cleaned out anyone at the top. Mistake after mistake, and it’s always someone else’s fault.
Recently there were many layoffs in the information technology department. During that time any manager who questioned the supreme wisdom of laying off so much talent was told to tow the line, shut up or you’d be next. That certainly led to a working environment that discouraged any innovation, creativity or love of a once great company.
Sending high-skilled jobs to India, China and Russia may seem like a terrific economic decision, but those costs only escalated with training the new foreign workers, providing layoff benefits to skilled workers, more cost overruns and even lowering the survivors’ morale even more.
Boeing will survive their latest round of debacles, but will it ever reclaim its reputation of a great company with innovation? It depends on whether it wants to stop feeding that elephant.