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Alaska Air Group sees nearly 10 percent increase in March passenger traffic

Post by John Gillie / The News Tribune on April 3, 2013 at 2:10 pm with No Comments »
April 3, 2013 2:10 pm

SeaTac-based Alaska Air Group, parent company of Alaska Airlines and Horizon Air, saw its passenger traffic jump by 9.5 percent last month, but its capacity grew slightly faster than its traffic increases resulting in planes being fractionally less full than a year earlier.

Alaska Airlines 737 -- Alaska Airlines photo
Alaska Airlines 737 — Alaska Airlines photo

The airline holding company reported that it filled 87.7 percent of its seats with paying passengers in March, down from 87.9 percent in March 2012.

Alaska’s traffic increases flew in the face of industry trends.  Delta Air Lines, US Airways, and United Airlines all reported weaker traffic in March.  They attributed that slackening demand in part to the effects of the federal budget sequester that cut federal employee travel.

The softer traffic at the big airlines has brought down airline stock prices in recent days.  Alaska stock peaked over $64.50 a share last week, but it fell to $57.82 Wednesday, pulled downward by industry trends.



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