The City of Tacoma and the Downtown Merchants Group will hold a free workshop tomorrow (Thursday) morning targeted at businesses dealing with the construction on Pacific Avenue.
Called “Bringing in the Green,” the seminar will be led by Kurt Jacobson, a marketing and communications veteran. Jacobson was president of Tacoma ad agency JayRay for decades before retiring in 2010.
This workshop begins at 8 a.m. in the lobby of the Pantages Theater, 901 Broadway. Topics will include developing positive messaging, encouraging employees to be business ambassadors and anticipating and handling customer questions or concerns, according to a city news release.
For more information, contact Debbie Bingham at firstname.lastname@example.org or (253) 591-5117.
This is the latest effort by the city and its partners to keep businesses and the public engaged during the Pacific Avenue Streetscaping project, which will make over the city’s main downtown avenue with trees, bike lanes and rain gardens. Some businesses have expressed concern that construction is keeping some customers away.
Feb. 7, Green Drinks; 6 p.m., Office Bar & Grill, 813 Pacific Ave.
Learn how the innovative stormwater treatment facilities in the project will improve water quality; and discuss streetscape design to create a more inviting and “complete” street for all users including drivers, pedestrians, bicyclists and transit riders.
Feb. 20, Public Meeting; 9 a.m., Pita Pit, 921 Pacific Ave.
City staff will provide an update on the project and answer any questions.