Starbucks has added oatmeal to its menu. It’s all part of an effort to revise the company’s menu to entice consumers to spend more money at the stores.
I noticed the signs yesterday at a couple of shops around Tacoma. Other items were added as well:
Starbucks Perfect Oatmeal: Each order can be customized with three different toppings; a portioned 50-calorie pack of brown sugar, 100-calorie pack of dried fruit and 100-calorie pack of a nut medley.
Calories: 140 to 390 calories depending on topping selections.
Other nutrition information: Up to 7 grams of fiber and 1.5 servings of whole grains.
Chewy Fruit & Nut Bar: Ingredients including oats, dried fruit, nuts, seeds, and honey.
Other nutrition information: 4 grams of fiber and 5 grams of protein.
Apple Bran Muffin: Made with whole wheat flour, oats and wheat bran, and baked with real apples, tart cherries and honey.
Other nutrition information: 7 grams of fiber, 7 grams of protein.
Berry Stella: A 100% whole grain breakfast pastry with whole grains and real fruit
Power Protein Plate: A combination of a cage-free hard-boiled egg, 100% whole wheat bagel, peanut butter, cheese, and fresh fruit.
Other nutrition information: 16 grams of protein and 5 grams of fiber.
Here’s the official word from Starbucks: “Many Americans are too busy to make a healthy breakfast at home, but it’s the most important meal of the day,” said Katie Thomson, registered dietitian and senior nutritionist, Starbucks Coffee Company. “Our customers have told us they want delicious choices that offer real nutrition including whole grains, fruit, and lean protein to help fill them up and give them energy to make it to lunch.”